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The Impact of Understanding Customer Acquisition Costs and Customer Lifetime Value written by Guest Post read more at Duct Tape Marketing It’s guest post day here at Duct Tape Marketing, and today’s post is from Dan Kraus – Enjoy! Have you heard someone talk about customer acquisition cost (CAC) or customer lifetime value (CLV or […] More
The 5 Funnels Every Consultant Should Build written by John Jantsch read more at Duct Tape Marketing Starting your own consulting firm can be overwhelming. You feel confident in your knowledge and expertise, but being great at what you do doesn’t automatically translate to having a whole host of clients, clamoring at your door. To […] More
Local SEO for Lead Generation written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Justin Sturges Podcast Transcript SEO tools and strategies are constantly changing. All the while, it’s never been more important that you get found online when people go out there searching – particularly if you’re a local business. […] More
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