The 3 Costly Health Coach Errors You’re Probably Making — And How Fixing Them Could Skyrocket Your Client Success Overnight
If it won’t, consider turning their question into a coaching opportunity. Ask, “Can you tell me why you’re curious about that?” Their answers will likely lead you to a more productive conversation.
Coaching mistake #2: Assuming your clients are exactly like you
Now, maybe it sounds obvious that clients aren’t just clones of us.
That said, especially when we feel all warm and vibe-y with our clients, it can be easy to forget in the moment.
For example, maybe you’re someone who…
- Tracks macros, and feels it’s relatively simple and effective. So you assume this approach will work on most clients (even though many will find it triggering and overwhelmingly complicated).
- Coaches virtually, so your clients are all over the world. You might recommend meeting certain protein targets, without considering that in some communities, protein dense foods might either be hard to access, prohibitively expensive, or both.
- Prioritizes fitness. And for the life of you, you can’t understand why your client would skip a lunch workout because she doesn’t want to mess up her hair and makeup in the middle of a work day.
If you’re a coach, you probably went into this line of work because you value nutrition, exercise, and overall health. And often, we assume our clients hold these same values. But the truth is, that’s not always the case.
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