Three mistakes health coaches makeāand the immediately actionable solutions to fix them
āI work with coaches and other people who know too much.ā
Kate Solovieva is a former professor of psychology, a PN master coach, and PNās director of community engagement.
And the above quote has become one of her taglines.
Though Coach Kate has coached thousands of āregularā clients, her specialty is coaching other coaches.
Through her work as an instructor with PNās Level 2 Master Health Coaching Certification, a facilitator for PNās private online coaching communities, and a coach in her own private practice, she gets a front-row view of all the questions and challenges both new and seasoned coaches have.
Coach Kate knows what other coaches are up to.
Sheās seen the victories and the blunders of thousands of coaches, and today, sheāll share three common mistakes she sees them making.
If thereās anything Coach Kate wants, itās to see her peers achieve wild success, so her hope with this article is to help coaches:
- Stop feeling paralyzed by insecurity and doubtāand start growing their business
- Learn to see their clients more objectively, so they can best serve their needs and goals
- Clearly identify their responsibilities as a coach (hint: theyāreā not what many coaches think they are)
- Harness their natural passion and investment in a clientās successāwithout burning themselves out
Weāll cover three common coaching mistakes, plus the solutions to overcome them. Letās get into it.
Coaching mistake #1: Focusing on coaching instead of selling
Coach Kate describes a coaching business as a three-legged stool.