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More than 60% of marketers use 20+ marketing tools on a regular basis according to Airtable. For email marketing alone, more than half of small businesses use two or more tools according to Litmus. And the number of sales and marketing tools each company uses is forecasted to continue to increase rapidly as the number […] More
You can attribute a lot of great relationships to perfect timing. This is especially true for sales. That’s why you need a clearly defined process for generating more leads, of higher quality, that feed into a lead qualification system you’ve designed. By taking these steps, you can reach your leads at just the right time […] More
Ever have a really great idea for a product? You know, the kind of idea that makes you want to grab strangers by the shoulders and explain the whole thing in a rush. For the next few hours or even days, you find yourself revved up in high gear, eager to turn your big idea […] More
Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the right one. The best thing […] More
Your logo is the central and most consistent element of your brand; it’s important to create one that represents your business, your personality and your tone. A good logo resonates with consumers and can give your brand the edge over the competition. To understand the value of a logo, imagine for a moment you’re taking […] More
If you’re running a coaching business, at some place your sales faculty is going to go down. You can take on so many enrollment announces before you break. What you need to do is think about how to scale a sales teams and by doing this, you will be able to really scale your business […] More
Over the past decade, social media channels have blossomed into major customer relationship platforms that have completely changed the relationship between businesses and individuals. In recent years, big brands have successfully used social media to humanize the business and shed the cold, “faceless corporation” image. Brands such as Wendy’s, Netflix and Denny’s have used social […] More
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