Meanwhile, both the “green” advantage and the autopilot afford men the flattery of feeling like pioneering, forward-thinking early adopters, while of course signaling their material success. One thinks of the Bay Area Tesla driver repeatedly spotted riding in the backseat with autopilot engaged, in contravention of the system’s limits, which require an attentive person in the driver’s seat to take over in case it fails. Here we have an obvious expression of what these researchers have identified as Tesla’s appeal to “fun” and how men take special pleasure in “techno-eroticism and tech-savviness.” The unrepentant driver described his crime as a “magical experience” and vowed to do it again, exemplifying how Tesla has shifted the intimacies between man and car to produce a new kind of dangerous behavior on the road.
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