The 3 Game-Changing Truths I Discovered Too Late That Could’ve Saved My Startup—and Your Sanity—20 Years Ago
Ever wonder what twenty years of hard-knocks entrepreneurship really boils down to? Spoiler alert: it’s not the latest shiny tech buzz or fancy jargon tossed around at conferences. When I kicked off my company two decades ago, armed with nothing but a fiery optimism and a sketchy playbook, the game looked a whole lot different. The market was leaner, money was tight, and “scaling” meant building factories—not building software that could run circles around the competition. After surviving three brutal recessions, a global pandemic, and a hack that still gives me nightmares, I can say this for certain: success, or failure, pivots on just three brutal truths — how you handle equity, your obsession with speed, and whether you’re building for tomorrow instead of just making it through today. If I had a time machine, these are the exact lessons I’d make sure every new B2B founder locked in from day one—the same lessons I wish someone had hammered into me before the chaos hit. Ready to cut through the noise and gamble on fundamentals that actually last? Let’s dive in. LEARN MORE
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