The Surprising Strategy Successful Entrepreneurs Use When Customers Ghost Them: Don’t Miss This!
Fourth, Keep Your Waitlist Ready
A no-show doesn’t have to be a loss.
This means that you have to build a soft waitlist of customers who welcome last-minute slots. That way, if someone flakes, you’ve got a backup.
Let them know:
- “If something opens up earlier, we’ll call.”
- “We had a cancellation—want to come in today at 2?”
You can use digital tools and software to draft and secure such a waitlist. This is a responsible and relevant use of AI tech advances for small business owners.
This way, a missed appointment can become a fast replacement.
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