Unlock the Hidden Pinterest Goldmine: How 2025 Will Transform Your Brand’s Sales Beyond Imagination
However, there are plenty of ways Pinterest can help increase brand sales. Here are a few of my favorites.
1. Make engaging pins
Like any social media content, it needs to be engaging. Sometimes with content marketing, brands get sucked into thinking that simply ticking it off their to-do list is enough. In reality, one well-thought-out, engaging pin will be worth more to your brand than 100 bland, uninspiring ones.
To create the most engaging pins, utilize a multi-pronged approach of well-planned topics, visual appeal, and optimization for discovery. Opt for clear and high-resolution imagery, ideally with vibrant colors that will catch users mid-scroll.
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