Unlock the Hidden Pinterest Goldmine: How 2025 Will Transform Your Brand’s Sales Beyond Imagination
4. Run Pinterest ads
Another option available to you is to run ads, much like you can do on other social media platforms. For brands without much of a social presence, the paid ad approach can be a good way to boost online presence and drive more traffic to your site.
Pinterest ads (aka Promoted Pins) ensure your content reaches a wider audience while still keeping it within your target demographic, thanks to the filters within the setup process.
As you may have guessed, this approach comes at a financial cost, so I suggest testing content organically first, getting comfortable with the platform and what resonates with your brand’s audience.
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