Unlock the Secret to Soothing Sensitive Skin: Why This Korean Madeca Cream Is a Game-Changer You Canโt Miss!
Remember 2010? Kesha was belting out โTik Tok,โ Instagram was brand new and shiny, and Korean skincare was the buzzword making everyone obsess over ten-step routines. Fast forward a bit, and while the K-beauty craze took a backseat for a while, itโs now snapping back into the limelightโonly this time, with a fresh twist. Instead of drowning in complicated regimens, skincare lovers are zeroing in on powerhouse ingredients like snail mucin, Korean ginseng, and nowโmadecassoside. Ever wonder what makes this ingredient the new darling of the skincare scene? Well, madecassoside isnโt just some passing trend; itโs the potent, gentle hero that soothing cica creams are built on, ready to rescue your skin barrier from the chaos of harsh actives. Whether youโre a die-hard fan of multi-step rituals or the minimalist type, madecassoside might just be the game-changer your sensitive skin has been craving. Curious? Dive in and discover why this โunicornโ ingredient is worth a spot in your lineup. LEARN MORE
The year is 2010. Keshaโs โTik Tokโ is blaring on the radio, everyone is downloading a brand new app called Instagram, and the Korean skincare trend has all of us Googling ten-step routines. Itโs been over a decade since K-beauty first emerged on the scene, exploding in popularity then quietly fading into the background. But, as with so many other things, whatโs old is new againโand these products are once again in the spotlight.
But this time itโs less about overly complex regimens, and more about using targeted skincare ingredientsโthink snail mucin or Korean ginsengโthat deliver a multitude of benefits. The latest superstar to start trending on these shores: madecassoside.
You may have heard of cica creams, products that harness the plant ingredient Centella Asiatica to soothe skin. Madeca creams featuring madecassoside are the latest iteration. The two are relatedโmadecassoside is actually found in Centella Asiaticaโbut the former is even more powerful, with anti-inflammatory effects that are unmatched, which is why itโs currently having a major moment. โWeโre in a โless is moreโ era of skincare, and people are realizing that their skin barrier needs a break from harsh peels and potentially irritating active ingredients like retinol,โ says Joyce Park, MD, a board-certified dermatologist in Washington and content creator at Tea with MD. โMadecassoside is trending because itโs gentle, effective, and calming, the perfect antidote for the โtoo many active ingredientsโ skincare culture.โ
Meet the experts: Joyce Park, MD, is a board-certified dermatologist in Washington and content creator at Tea with MD. Leigh-Ann Dolan, a licensed aesthetician at Body + Beauty Lab in Radnor, Pennsylvania. Claire Chang, MD, is a board-certified dermatologist at Union Derm in New York City. Krupa Koestline is a cosmetic chemist and CEO + Chief Chemist at KKT Labs.
Here, experts explain exactly what makes madecassoside so impressive, the best ways to work it into your routine, and share their favorite product picks. No matter whether youโve been following a 10-step skincare protocol since 2010 or prefer a more modern, minimalist approach, this is one ingredient worth knowing aboutโespecially if you have sensitive skin.
What is madecassoside?
We’ve been over some of this, but โmadecassoside is one of the four main bioactive compounds found in Centella Asiaticaโitโs the powerhouse of the plant,โ says Leigh-Ann Dolan, licensed esthetician at Body + Beauty Lab in Radnor, Pennsylvania.
โMadecassoside isnโt singularly responsible for all of cicaโs benefits, but it is one of the more active, well-studied ones,โ adds Claire Chang, MD, a board-certified dermatologist at Union Derm in New York City. (The other ones, ICYW, are asiaticoside, asiatic acid, and madecassic acid.)
What benefits does madecassoside have for skin?
The main pros of the ingredient are its anti-inflammatory properties, but research and experts suggest there’s more to it than that. In fact, the ingredient may have some substantial youth-boosting power. Here are the highlights:
- Itโs a top-notch skin soother. Research suggests it has strong anti-inflammatory properties, which help to improve skin redness. โMadecassoside can help boost natural repair mechanisms, making it beneficial for compromised, sensitive or post-procedure skin,โ says Dr. Chang. Thatโs exactly why itโs such a stand out in K-beauty, which emphasizes skin barrier health and gentle, calming, ingredients, she notes. This also mades madecassoside a a smart choice for those who have overdone it with harsh actives. โIf youโve damaged your barrier from over-exfoliating, starting new products too quickly, or are dealing with chronic irritation, madecassoside can help calm things down and get your barrier back on track,โ Dr. Park says.
 - The antioxidant properties are plentiful. One study found it’s a great ingredient for protecting skin from the oxidative stress and environmental damage that comes from exposure to things such as sun and pollution.
 - It also boosts collagen production. Research shows that madecassoside stimulates the production of not one but two different types of collagen, says Dolan. (More specifically, it spurs on types I and III, the ones responsible for smooth, youthful skin.) Coupled with those antioxidant benefits we just mentioned, madecassoside is a powerful anti-aging ingredient in its own right.
 - It can increase levels of hyaluronic acid. Hyaluronic acid is naturally produced in the skin, and data shows that madecassoside can boost these levels, leaving your skin plumper and more hydrated overtime. But an important point of distinction: Madecassoside in and of itself isnโt necessarily a moisturizing ingredient. โMany people incorrectly assume that just because something is soothing itโs also hydrating, but thatโs not the case here,โ Dolan explains. So, if your skin is super-dry, make sure to look for it in creams or lotions.
 
Are there any side effects of madecassoside?
Not reallyโanother reason this ingredient is worth adding to your routine. โThis is one of the those ingredients that almost everyone can tolerate,โ says Dr. Park. โThe only people who might want to be slightly more cautious are those with plant allergies. In that case, patch test first.โ But not only is madecassoside safe if you have rosacea, sensitive, or eczema-prone skin, itโs actually an especially good choice for you, says Dr. Chang.
Whatโs the best way to use madecassoside?
Because it plays so nicely with pretty much all other ingredients, itโs really easy to work madecassoside into almost any type of routine, Dr. Park point out. Morning or nightโit doesnโt really matter when you use it since it doesnโt increase sun sensitivity, adds Dolan. She adds that she likes using it in a serum in order to get a higher concentration, though itโs commonly found in creams, serums, and masks as well.
Either way, consider using one of these after harsher ingredients, think exfoliating acids or retinoids. โI love using it alongside stronger actives like retinol or even vitamin C, because it helps reduce irritation and makes those ingredients easier to tolerate,โ Dr. Park explains.
What should you look for in a madecassoside product?
A few important things to call out. If a product contains Centella Asiatica then yes, it will contain some amount of madecassoside. However, many of these products donโt breakdown the concentration of each compound present, so it can be hard to determine how much of the actual madecassoside youโre getting, Dr. Chang notes. Centella Asiatica can also vary in potency and that itโs best to look for formulas that use pure madecassoside instead (it will read as such on the ingredient label), says Krupa Koestline, a cosmetic chemist and CEO + Chief Chemist at KKT Labs. And remember, the higher up on an ingredient list something is, the more of it youโre getting.
Youโre most likely to see madecassoside pop up in reparative serums, moisturizers, and masks. Itโs often paired and works especially well with other barrier-supportive ingredients like niacinamide to boost ceramide production and calm inflammation through different pathways, says Koestline. But it doesnโt get along great with alpha-hydroxy or beta-hydroxy acids. Combining them in the in the same formula can compromise the efficacy of the madecassoside and potentially even increase sensitivity, explains Koestline, the last thing you want. You can totally use madecassoside after using exfoliating acids, you just donโt want them combined in a formula.
Ultimately, there really is no reason that you shouldnโt be taking madecassoside for a test run. โIt brings potent efficacy with very low irritation potential,โ says Koestline, truly a unicorn in the skincare world. โThink of it as the calm, reliable friend that keeps the rest of your skincare lineup in check,โ says Dr. Park.
And really, couldnโt we all use more friends like that?
Melanie Rud is a beauty writer and editor with over 15 years of experience in the industry covering skincare, makeup, hair, and more. Her work has appeared in Shape, Real Simple, Byrdie, In Style, RealSelf, Good Housekeeping, PopSugar, and multiple other print and digital outlets. Additionally, she works as a personal beauty coach and also offers consulting services for beauty companies.
Brian Underwood is beauty director at Womenโs Health, where he oversees content strategy for the brand across all platforms, including digital, print, and social. Underwood previously served as beauty and wellness director at Oprah Daily and O, The Oprah Magazine. During his tenure leading beauty content for the Oprah brand at Hearst, stories Underwood commissioned were awarded the Skin Cancer Foundation Media Award and a Fragrance Award for Editorial Excellence (his second). He was the launch Beauty Director of Dr. Oz THE GOOD LIFE, and has held additional editorial positions at Fitness, Organic Style, Good Housekeeping, Life & Style Weekly, and Womanโs Day and has written for Self, Shape, Seventeen, Redbook, Cosmopolitan, and many more. Underwood previously served on the Skin Cancer Foundationโs gala committee and as partnerships director of the Trans Beauty Clinic, a New York-based charitable organization that provided beauty services and workshops to the cityโs trans community.
								



    
    
    
    
    


                                    
                                    
                                    
                                    
                                    
                                    
                                    
                                    
                                    
                                    
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