Unlock the Untold Power of A/B Testing: The Secret Weapon Top Entrepreneurs Use to Crush the Competition and Skyrocket Profits
Better subject lines, smarter CTA copy, optimized timing, every improvement multiplies.
Real readers outpace assumptions
A staggering 43% of people decide to open an email solely based on the subject line. And poor copy? About 69% of users mark an email as junk based on subject alone, impacting both engagement and future deliverability.
Omnisend also confirms personalized subject lines boost open rates by up to 26%, especially when paired with segmentation and automation.
What You Should Be Testing
A/B testing isn’t just about finding “better” subject lines or button colors, it’s about deeply understanding your audience so you can serve them the right message, at the right time, in the right way.
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