6. It’s Easier to Stand Out
In a sea of suits and startups downtown, blending in is effortless. In the suburbs, being the business with style, strategy, and substance gets noticed. You become the interesting one. The local go-to. The company that didn’t follow the crowd but built something meaningful just off the highway, with better muffins and fewer buzzwords.
It’s not about being contrarian. It’s about being practical, perceptive, and possibly a little bit smug when your quarterly numbers come in looking healthy while the city-bound crowd debates the future of hot-desking policies.
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