Why This Strategy Just Bet $40 Million on Bitcoin at $67,000—And What It Means for Your Portfolio
What’s the real price of ambition in the era of digital gold? Strategy, the Bitcoin treasury titan, just dropped a cool $40 million to snatch 592 BTC at an average price that makes many crypto watchers blink twice: $67,286 per coin. That move pushes their stash to a jaw-dropping 717,722 bitcoins, valued at around $48 billion today. Now, here’s a curious thought — when does holding this much Bitcoin start to feel less like investment and more like owning a piece of the future itself? Fueled by savvy stock sales and a massive war chest still ready to pounce on opportunities, Strategy isn’t just playing the game — they’re shaping the rules as their flagship event on AI, Bitcoin innovation, and business intelligence lights up this week. Michael Saylor and CEO Phong Le stepping onto the stage? You better believe the conversation about Bitcoin’s institutional journey is about to get real heavy. Ready to dive deeper into what’s driving this strategic juggernaut? LEARN MORE
Leading Bitcoin treasury company Strategy said Monday it added 592 BTC to its holdings last week, paying nearly $40 million at an average cost of $67,286 per coin.
The purchase brings the company’s total Bitcoin stockpile to 717,722 coins, valued at approximately $48 billion at current market prices.
Strategy has acquired 592 BTC for ~$39.8 million at ~$67,286 per bitcoin. As of 2/22/2026, we hodl 717,722 $BTC acquired for ~$54.56 billion at ~$76,020 per bitcoin. $MSTR $STRChttps://t.co/6XmsDaiO5f
— Strategy (@Strategy) February 23, 2026
According to a new SEC filing, Strategy funded the acquisition by selling 297,940 shares of its Class A common stock through an at-the-market program, generating almost $40 million in net proceeds after commissions.
The company retains substantial capacity for additional purchases, with around $37 billion still available across its various ATM offerings as of February 22.
The latest acquisitions came as Strategy World, the company’s flagship event focused on AI, business intelligence, and Bitcoin innovation, is set to kick off this week with keynote speeches from high-profile leaders.
Michael Saylor, executive chairman of Strategy, will take the stage tomorrow to discuss digital credit. On Wednesday, CEO Phong Le will represent the company in a joint session with Morgan Stanley’s Amy Oldenburg, with the conversation centered on Bitcoin strategy and institutional participation.
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