Spirit Airlines shakes up the skies: Massive pilot cuts and flight slashes signal turbulence ahead—what this means for your next trip!
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The airline has tried to pivot from its ultra-low-cost business model as it struggles to return to profitability by offering premium travel options such as first-class seats, seeking to reposition itself as a more upscale airline among its budget competitors. U.S. airlines have become more reliant on premium revenue since the COVID-19 pandemic began, while traditional carriers have also learned to master the “basic economy” concept, somewhat neutralizing the competitive advantage that ultra-low-cost airlines like Spirit previously enjoyed.
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