The Cash Crunch Survival Playbook: How Small Businesses Can Outsmart Financial Crisis and Come Out Thriving
If you have a bookkeeper, a CPA, or even a trusted mentor, talk to them. Bring the real numbers to the table. Good advice starts with honest data. Even better, create a habit of reviewing cash health out loud—weekly, not quarterly. Make it part of your leadership meetings, even if you’re the only one in the room.
Business isn’t just about growth. It’s about staying upright when things tilt. And the more you normalize conversations around cash gaps, the less likely you are to find yourself underwater without a plan.
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