The Cash Crunch Survival Playbook: How Small Businesses Can Outsmart Financial Crisis and Come Out Thriving
Healthy cash flow isn’t about how much you make. It’s about how long you can keep going when money stops coming in for a while. That window—two weeks, one month, ninety days—is the measure of your runway. Stretch it, protect it, and track it like your future depends on it.
Get Comfortable Talking About The Hard Stuff
There’s a weird shame loop among business owners when it comes to financial strain. Everyone’s fine on the surface. No one admits to the late nights spent staring at bank statements or the sweaty conversations with vendors when a payment has to be delayed. But behind the scenes? It’s a common story. And the silence around it makes it worse.
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