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Voice and Visual Search: Growing Beyond Text
In 2025, technology continues to broaden how people interact with search engines. Voice search, powered by digital assistants and smart devices, has changed how queries are phrased, making them longer and more conversational. According to Comscore predictions, more than half of all searches are now made through voice or conversational interfaces. This seismic shift requires marketers to design content that answers questions concisely, uses natural language, and anticipates the follow-ups people might ask.
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