Why Public Companies Are Secretly Hoarding Bitcoin—and What It Means for Your Portfolio Right Now
- They’re Following the Strategy Playbook
Remember MicroStrategy, the business intelligence company that essentially became a Bitcoin proxy when it began buying it in 2020 as a treasury reserve asset? It’s doing business as Strategy now, but its business remains Bitcoin.
Coming off a fresh capital raise, Strategy just added $110 million in Bitcoin to its portfolio. The company now owns 582,000 Bitcoins, which equates to 1% of Bitcoin’s total supply. The financial markets have rewarded Strategy, which saw the price of its stock balloon by 500% in 2024.
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