Inside the Untold Playbook That Skyrocketed My Business to 8 Figures — and the Secrets Nobody Else Will Share With You.
Use real people to build trust
Instead of burning cash on ads right away, I turned to influencers. I sent cold plunge units to athletes and fitness creators I respected. Some posted quickly; others waited until they had personal results. That authenticity worked in our favor.
Start with creators who already talk about your niche. It’s not about follower count — it’s about fit. Give them something worth sharing and let them speak in their own voice. One well-timed video or post can outperform a five-figure ad campaign.
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