The 3 Game-Changing Truths I Discovered Too Late That Could’ve Saved My Startup—and Your Sanity—20 Years Ago
The second truth is that infrastructure alone won’t save you; the people building and running it will. Think of your core team as the “founding fathers” of a forever company. You need complementary skill sets, shared loyalty and relationships that hold under pressure because pressure will definitely come. Get that inner circle right, and you’ll have the resilience (and the conviction) to keep investing ahead of your growth curve.
The uncomfortable math of first principles
Looking back across twenty years, I see with perfect clarity how every triumph and setback connects to our first principles. Mind you that those choices were never comfortable in real time as they tug on payroll, patience and budgets that already feel stretched. But that discipline consistently bought us agility. It gave us the freedom to pivot when the market turned and the readiness to jump on a once-in-a-decade chance. That, more than any clever tactic, is how you build an institution designed to outlast its founding story.
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